Resume

Valerie Cox
(617) 359-0348
vcox@veccreative.com

Summary
With over 15 years of experience in graphic design, brand management, and art direction, my skills, talents, and know-how empower me to create award-winning animation, design, illustration, multimedia, and photography products for multiple output mediums and for multiple industries. I am a strong conceptual thinker with exceptional creative, technical, and problem-solving skills that serve to develop and deliver effective communications, help increase demand-generation, and accomplish business development goals.

Experience
SteadyCare, LLC, Lynnfield, MA, July 2014 – Present
Brand and Design Manager, Art Director

  • Conceptualized, designed, implemented and currently managing new corporate brand.
  • Redesigned and updated corporate Website using the latest WordPress and other web design technologies, and ensuring new site meets brand guidelines.
  • Content management and light editor/writing for the new website.
  • Full life-cycle (conceptualization to market) creation of print collateral, exhibition/trade show booths, advertising, multimedia, audio/video, promotional materials, newsletters, brochures, infographics, banners, posters, email campaigns, web graphics, social media graphics, photography, illustration, typography, and other marketing and design asset generation.

VEC Creative, Wakefield, MA, Ongoing since 1996
Freelance Graphic, Brand, Marketing Designer and Art Director

  • Provide communication branding and design services from concept to production for a diverse client base.
  • Develops print, web, photographic, and multimedia creative products including advertising, annual reports, brand systems, brochures, conference and event collateral, signage, direct mail, email marketing, invitations, multimedia presentations, photography, photo editing, website design, and web advertising.

Bruker Daltonics, Billerica, MA, Apr 2013 – Jul 2014
Senior Digital Marketing & Graphic Designer

  • Senior designer for company’s global marketing department.
  • Conceptualized, designed, created, and managed marketing’s visual assets for print, interactive, multimedia, photography, video, and Web collateral.
  • Developed and managed digital and media assets catalog, collateral libraries, CMS database, and freelance/vendor relationships; and managed secure cloud file-sharing platform enabling worldwide marketing team collaboration.
  • Conceptualized and created booth designs for exhibitions, tradeshows, kiosks, and other large-format design projects.
  • Design, managed, and maintained multiple websites.
  • Created and implemented email marketing campaigns that increased lead-generation activity.

eXalt Solutions, Inc., Cambridge, MA, 6-month contract Apr – Oct 2012
UI/UX and Visual Designer

  • Provided UI/UX, visual, and graphic design for web and Internet apps.
  • Developed brand identity, marketing collateral, and presentation materials.
  • Created multiple CSS schemes and XML files with the goal of co-branding and minimizing application processing times to increase clients’ potential sales volume and revenue.

Adobe Systems Inc., San Jose, CA, Dec 2009 – May 2012
Volunteer Beta Tester and Creative Suite Ambassador

  • Beta tested Adobe’s software in development and provide feedback on software’s stability, user-friendliness, effectiveness, etc. Tested using multiple computer scenarios across multiple platforms and provide bug reports and user-experience reports when needed.

American Student Assistance, Boston, MA, Feb 2003 – Dec 2009
Graphic Designer/Art Director/LSRT Director

  • Developed company’s visual brand elements and created organization’s brand book and guidelines. Managed company’s rebranding using a phased-implementation approach.
  • Conceptualized, created, managed, and delivered marketing collateral for brochures, advertisements, direct mail, infographics, booth design, conferences and exhibitions, signage, annual reports, corporate identity and branding, Web design, email campaigns, and illustrations on time and within budget.
  • Created materials for 3D, animation, digital, interactive, large-format, multimedia, print, small-format, television, video, and the Web.
  • In-house photographer as well as managed other photography and illustration freelancers.
  • Created and managed collateral and design asset catalogs and libraries.
  • Managed, in an IT capacity, the department’s printers, computers and software acquisitions and maintenance.

Education
Harvard University, Cambridge, Massachusetts

  • Master of Liberal Arts in Extension Studies, Concentration in Visual Arts
  • Expected completion in 2018

University of Massachusetts Lowell, Lowell, Massachusetts

  • Bachelor of Science in Information Systems
  • Certificates in Multimedia and Graphic Design & Digital Imaging

Education Honors

  • summa cum laude (UMass Lowell)
  • Alpha Sigma Lambda/National Honor Society
  • Dean’s List for Academic Excellence
  • Who’s Who Among American College Students

Software

Design software:

  • Adobe Creative Cloud: (Acrobat, After Effects, Audition, Dreamweaver, Flash, Illustrator, InDesign, Lightroom, Director, Photoshop, Premiere Pro)
  • Apple: (Final Cut Pro, Motion)
  • Corel Painter
  • Dragonframe
  • FotoFusion
  • Quark Express
  • Sound Forge XP
  • Suitcase Fusion

Other software:

  • Google Docs
  • Google Drive
  • FileZilla FTP
  • Lotus Notes
  • Microsoft: (Excel, Outlook, PowerPoint, Project, Word, Visio)

Web software and languages:

  • ActionScript
  • CSS
  • HTML
  • JavaScript
  • NoteTab
  • Typo3
  • WordPress
  • XML

Comfortable working on both Mac and PC platforms.